Situation Create an Online Memory-Sharing Destination for Alumni
Columbia University’s School of Engineering and Applied Sciences – known as SEAS – recently launched a campaign celebrating its sesquicentennial (150th anniversary).
Vector Media Group, along with Stark Design, worked with the university in designing an engaging, interactive anniversary website. In order to appeal to alumni, the site would focus on Columbia's rich and diverse history – from photos and videos to text and timelines.
We needed to create a robust backend to house 250+ pieces of content and streamline a usability flow that made multiple interactions intuitive for the nearly 300 alumni.