Whether you have an existing app in need of rebranding, revamping, and redesigning, or you’re looking to create an entirely new app, Vector Media Group caters its approach to meet every client’s individual app development needs.
Creating the App Experience
From start to finish, Vector always keeps your objectives in mind. A common first step is to allow Vector’s design team create a discovery workshop process to focus your company’s insights for your desired app features and functions.
What are my app goals? How should my app feel? How do I decide what platform to build my app in? Should I build a web app or a native app? What can my app accomplish that other apps in my field don’t? These are just some of the common client questions that our design team seeks to answer in this introductory step.
As you progress through the discovery workshop process, our design team will draw mock ups of features, sort through printouts of visual exercises, and look at current apps in your market to compare and contrast. We will then group your ideas together based on type and overall feel for the app to guide the direction of its layout and development.
Building Beautiful, Secure Apps With User Friendly Navigation
With the design direction laid out, our development team will step in to make your vision a reality. Whether you’re looking for an app for iPhone, iPad, Android, or something multi-platform, we will take several factors into account for cohesive development.
Our experience with creating apps allows us to create a design and content system for multiple platforms in order to meet your users’ expectations. Our goal is to have the user’s experience feel intuitive and personal. We believe that the key to a sleek app is customized content that is unique to each user.
We ensure that the navigation is simple, the in-app browser experience is seamless and fully functional, and the app is able to to be updated effortlessly.
Worried that your users will lose content when they switch from your website to your app? Don’t be. We can create a unified database that updates dynamically so that your users can seamlessly transition between the full website and the mobile app experience. With built in search options that are incredibly robust, anything that exists on your main website can be found on the app.
We can also mirror your website paywall strategy to the app, so you can opt to provide some free content before requiring a paid subscription. With highly responsive settings in place, we ensure that the user experience is constantly updated to reflect their unique preferences.
Flexible Enterprise Apps for a Mobile World
The programs we create are flexible and scalable, growing as you grow. Supported by multiple operating systems, our enterprise apps for desktops, iPads, tablets, and mobile phones are the best way to view and analyze critical business information in one place. In a single snapshot you can view and compare indicators that drive business, your marketing ROI, and/or the productivity of your team.
We can also create and customize different dashboards for executives and department heads. For example, while the CEO's dashboard may show high level trends and overall KPIs, the Director of Sales will have easy access to their team's performance numbers.
