SITUATION Announcing the New Little Box Challenge in a Simple, Powerful Way
When Google Creative Lab needed a website for their new social initiative,The Little Box Challenge, it tapped the development team known for excellence.
Vector Media Group worked closely with Google Creative Lab on one of the most dynamic builds to date. The project was complex and needed a simple solution – a challenge our developers quickly accepted.
Announced just weeks earlier by President Obama, it prompted organizations to create a smaller, cheaper power inverter for use in solar-power systems. And the prize was big. One million dollars big.
Google’s team had designed the front-end and needed an interactive website built to introduce and accept submissions. For our developers, this meant that a lot of traffic and applicants would hitting the site’s servers. The goal? Develop a responsive, interactive website to engage visitors in a simple, yet powerful way.